Social Media stories
The deepening of Hootsuite and Microsoft's alliance will enable brands to extend their reach through employee networks.
Snowflake has announced it's been chosen by Linktree to support the company's business intelligence and analytics activities.
Facebook users are engaging just as much with ads as they are with each other, according to new data from Hootsuite and We Are Social.
WhatsApp's new terms and conditions, which allow data sharing with Facebook, have sparked criticism among users.
Hootsuite acquires Sparkcentral, a SaaS provider for digital customer engagement, expanding its social customer care capabilities.
Social media's suspension of Trump does little to combat online misinformation, says Reset Australia's Chris Cooper.
Organisers of the New Year's Eve Ball Drop Celebration are bringing the world's biggest party to homes around the world, live and direct from Times Square.
If a crisis unfolded, 38% would stop using an organisation's products if they were caught up in a crisis that spilled online.
The acquisition will result in an integrated offering called Seismic LiveSocial, a social engagement solution for sales and client-facing teams.
The new alliance will bring a suite of social capabilities to Microsoft customers from Hootsuite's 150+ app ecosystem.
National Party's broad, varied Facebook campaign may have contributed to their election loss, says digital marketing expert.
B2B decision makers see social media as a means to discover new products and services, with YouTube leading the social platform of choice.
Organisations often limit social to the marketing department, but instead it should be connected into the 'lifeblood and workflow'.
Over 3.9 billion people now use social media, with COVID-19 lockdowns contributing to the rise in usage, according to a report by Hootsuite and We Are Social.
As home-working more than ever exhausts us digitally, maintaining a disciplined routine and actively switching off are key to avoiding screen fatigue.
Hootsuite is offering free access to its pro plan for non-profits and small businesses until 1 July 2020 amid the COVID-19 crisis.
Employers are being urged to counter false claims about COVID-19 jabs with trusted facts so staff can make informed choices.
A tech specialist says targeting social media algorithms is an important step to reduce extremist online content. .
New Zealanders are being urged to tighten account security as attacks rise, with simple steps helping to reduce the risk of theft and identity fraud.
Small firms face months of cashflow pain as the wages subsidy runs thin and landlords and utilities keep billing during lockdown.